“Selected marketing projects focused on strategy, research, audience understanding, and business growth.”
JioHotstar – Business Analysis
A detailed analysis of the business model, target audience, revenue streams, TOFU–MOFU–BOFU funnel, growth opportunities, and market positioning to understand how the brand operates, attracts the right customers, converts leads at different stages, and can scale more effectively in the market.
Customer segmentation, audience behavior, demographics, buying motivations, pain points, purchase journey, brand preferences, and detailed marketing recommendations for better targeting and engagement.